Medical Tourism Training donosi cjelodnevnu radionicu o medicinskim klasterima kao centrima medicinskog razvoja. 

Cijena kotizacije iznosi 400 eura.

Raspored

• Session 1
  • Models, Definitions & Data
  • Why „Definitions" Matter - Expectations Management
  • Two Cluster models - (Plus Examples)
  • Exercise: Where does Croatia fit? 

• Session 2 
  • Collaborating to compete more effectively
  • Pieces of the Puzzle; Are Any Missing?
  • Exercise: SMART Objectives for Croatian Medical Tourism

• Session 3
  • Measuring What Matters
  • What should clusters measure vs. current measures of success
  • Exercise: Analyze current metrics being used in Croatia and how to improve them

• Session 4
  • Marketing vs. Sales
  • Unique Selling Proposition
  • Exercise: Draft the USP for Croatia Medical Travel.